For Danielle Clough (@fiance_knowles), motivation is the most important element to excel and succeed in your art. Inspiration on the other hand, is an exhausted word that primarily puts a great deal of pressure on artists worldwide. Her straightforwardness when she told me about her scepticisim to the word inspiration was incredibly refreshing. It makes so much sense. We are expected to be inspired all the time and when we’re not, we feel stressed and pressured to dig for that inspiration. But where, and how?